About Us
» The Story
In the Snake River Valley of Southeastern Idaho in September of 2002, Debbie Merrill and her family pooled savings and energy to start their family business, Welcome Home Aroma. They provided fragrance that added ambience to the businesses in Southern Idaho and Utah. As a result of their relentless pursuit of quality, the Fragrance Fan and pure fragrance formulations quickly gained a reputation as “unbelievably good and always consistent.”
Soon, homemakers throughout the communities were requesting products for their homes, creating havens of memories enhanced by lingering scents of ripe berries, holiday baking, and floral bouquets. Cierra Ashley-Fragrance for Life was born in 2008 to meet the demands of the residential customer. Cierra Ashley’s success is in offering the most-loved home scents along with Fragrance Fans through direct sales, open houses, and parties. While our fragrance products are enhancing home memories, they are also offering personal growth and career independence to women and their families.
With the philosophy that success and purpose are intertwined, our Cierra for Life program supports the individuals and families affected by the debilitating disease of lupus through research and education.
» President’s message
I would like to take this time to thank everyone from our newest customer to our most seasoned advisor for their support of Cierra Ashley- Fragrance for Life. This is a young company with an exciting future helping others to recreate the world around them through the use of safe and exciting fragrances.
When this company started, our main directive was to provide our customers a safe, reliable alternative to candles and heated fragrance systems while striving to keep a focus on customer service with the idea that even our advisors are first and foremost “a customer”. To this end, please feel free to contact us with any recommendation and give us the needed input to best meet YOUR expectations.
Thanks once again,
Eric Burke
President, Cierra Ashley- Fragrance for Life
» Cierra for Life
Co-owners, Deana and Eric Burke, lost their first baby when she was stillborn at seven and a half months. There was no indication of problems. When they miscarried a second baby, the doctor became very aggressive in a search as to why.
Deana was diagnosed with lupus. Through extra care, two sons have blessed their lives. In honor of Debbie’s granddaughter, Cierra Ashley-Fragrance for Life was chosen for the name of the business. Because of their experience, Cierra for Life was developed to aid in the fight against lupus.
We are pleased to support the Alliance for Lupus Research. During check out, simply round-up to the next dollar. That amount will be donated to lupus research.
